Retail Deposit Optimization and Strategic Management 2026

Competition for deposits is growing, and economic uncertainty is putting pressure on the cost of funds. As financial institutions in Canada must continue to innovate to meet changing consumer behavior and capture new generations, this event will share case studies from leading institutions on utilizing customer segmentation to drive deposit acquisition and sessions on navigating the low-rate environment to manage deposit flight risk. In addition, delegates will come away with strategies to enhance deposit modelling practices and optimize pricing strategies to capture customer loyalty and grow their core deposit base.

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